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Orange Is the Top Pick for T-Mobile UK Joint-Venture

September 8, 2009

Despite two months of market speculation about a possible asset sale of T-Mobile’s UK operations to either Vodafone or Telefónica O2, the German firm has opted to enter into a joint venture with France Telecom’s Orange. Both Vodafone and O2 have made offers ranging from £3.0bn to £4.0bn for the German firm’s UK operations; however, Deutsche Telekom seemed uneasy about selling off its assets and in turn having to write down its UK business to £4.5bn.

The announcement of Orange and T-Mobile’s joint venture comes at a critical time in the UK mobile market, deemed by some analysts as one of the most competitive markets in Europe. The presence of five separate operators, along with a host of successful MVNOs, has proved overwhelming for some operators.

The announcement of a merger will propel the newly formed Orange-T-Mobile venture to the number one position in terms of subscriber market share, with 40.9% of subscriptions (including Virgin Mobile) for 2009 (see Exhibit).

Exhibit: Expected subscribers (m) by UK operator, 2009-2014


Source: Pyramid Research, Pyramid Research, Mobile Forecasts

More importantly, the combination of the two firms’ mobile operations and Orange’s fixed-line business will provide the necessary groundwork to launch a host of convergent products. So far, the UK market has seen little in the way of fixed-mobile convergence trends, with the exception of BT’s Fusion offering. With an estimated 913,000 DSL subscribers in 2009, Orange already has a well-developed fixed-line network consisting of broadband and VOIP as well as a strong business model for launching an FMC service. Meanwhile, T-Mobile recently received an award for having the UK’s best mobile broadband offering. In a market where FMC services remain limited to business users, the joint-venture will bring the UK a step closer to wider FMC availability. In addition, Deutsche Telekom’s fixed-line expertise, as evidenced through its successful T-Home offerings in Germany, may prove critical to helping Orange finally realize its plans for an IPTV launch in the UK.

Although no statement has so far been issued from Ofcom or the Office of Fair Trade, Pyramid Research expects the regulators will allow this merger to go forward. The high level of competition between operators has helped bring prices to record lows compared with Europe, and the presence of heavyweights such as Vodafone and O2 will help maintain such an environment. Meanwhile, for T-Mobile and Orange, the joint venture will see both operators strengthen their bargaining power with Ofcom on issues like spectrum refarming and mobile interconnect pricing. Likewise, both operators have commented on potential synergies — resulting from the eradication of overlapping services and infrastructure — reaching close to €4.0bn, with significant savings in annual operating expenditures. Likewise, with 3G representing an estimated 30% of each operators’ subscriptions, the decision to enter into a joint-venture will see the acceleration of 3G network rollouts across the UK. The latter will likely put pressure on fixed-line operators to lower the price of DSL and cable as consumers will benefit from the greater availability of mobile broadband services across the United Kingdom.

— Andrei Tchadliev, Analyst, EMEA

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