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Cambridge, Massachusetts, November 24, 2010 - Pyramid Research's Stela Bokun will speak on the panel Connected TV Apps, at Apps World taking place in London, England on the 30 November - 1 December 2010. Pyramid Research (www.pyr.com) is proud to be a media partner of this event.

Apps World is a two day event that has been designed to create a unique platform to bring together the next generation of this rapidly developing sector. This is an event for App Developers, Network Operators, OS Vendors, Brand & Marketing Managers, and Technology Providers looking to connect, build partnerships, and network while becoming educated and inspired by the latest developments within this exciting industry.

Stela will discuss the building case of making TV’s capable of delivering the widget experience, developing apps for connected TVs, and examining the advertising opportunities within apps. Stela Bokun is a Senior Analyst with Pyramid Research focusing on market research and consulting engagements related to the global device market. Based in Pyramid’s London office, Stela is also responsible for assessing market opportunities, market intelligence, forecasting, and modeling market trends in several European telecom markets. For more information on Stela’s work, click here. To schedule an onsite meeting, please contact her directly at sbokun@pyr.com.

Some of the recent reports and blogs Stela has authored:

Mobile TV and the 2010 FIFA World Cup: Scoring Big in Western Europe
Telecom Insider

NEW: Smartphone Forecast
Quarterly Forecast

For the UK Pay-TV Sector, Only Sky Is the Limit
Pyramid Points

For more information on Pyramid Research, visit www.pyr.com.

###

About Pyramid Research
Pyramid Research (
www.pyr.com) offers practical solutions to the complex demands our clients face in the telecommunications, media and technology industries. Our analysis is uniquely positioned at the intersection of emerging markets, emerging technologies and emerging business models, powered by the bottom-up methodology of our market forecasts for over 100 countries – a distinction that has remained unmatched for more than 25 years. As the telecom research arm of the Light Reading Communications Network, Pyramid Research works with Heavy Reading, providing the communications industry's most comprehensive market data, trusted research and insightful technology analysis.

About Light Reading
Founded in 2000, Light Reading (
www.lightreading.com) is the leading online media, research, and event focused company serving the $3 trillion worldwide communications market. Lightreading.com is the ultimate source for technological and financial analysis of the communications industry, leading the media sector in terms of traffic, content, and reputation. Light Reading’s research arms, Heavy Reading and Pyramid Research, provide the most comprehensive communications research, market data, and technology analysis in close to 100 markets around the world. Light Reading produces nearly 20 targeted communications events including TelcoTV, and TelcoTV Asia, Ethernet Expo New York and Ethernet Europe, and The Tower Summit @ CTIA, as well as focused one-day events tailored for cable, mobile, and wireline executives in the US, Europe, India, and China. Light Reading was acquired by United Business Media in August 2005 and operates as a unit of TechWeb.

About UBM TechWeb
UBM TechWeb (
http://www.ubmtechweb.com/), the global leader in technology media and business information, enables people and organizations to harness the transformative power of technology. Through its core businesses - media solutions, marketing services, and professional information - UBM TechWeb produces the most respected and consumed brands, applications, and services in the technology market. More than 14.5 million business and technology professionals (CIOs, IT and IT Support managers, Web and digital professionals, software and game developers, government decision makers, telecom providers and business executives) actively participate in UBM TechWeb’s communities. UBM TechWeb brands include: global face-to-face events such as Interop, Game Developers Conference (GDC), Web 2.0, Black Hat, and VoiceCon; large-scale online networks such as InformationWeek, Light Reading, and Gamasutra; research, training, and certification services, including HDI, Pyramid Research, and InformationWeek Analytics; and market-leading magazines such as InformationWeek and Wall Street & Technology. UBM TechWeb is part of UBM, a global provider of media and information services for professional B2B communities and markets.

Press Contact:
Jennifer Baker
Pyramid Research
+1 617-871-1910
jbaker@pyr.com

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