Smartphone Forecast

The Smartphone Forecast tracks annual handset sell-through of total mobile handsets and smartphones for a 10-year period including five historical years and five forecasted years. Smartphone sell-through is segmented by the top ten vendors (including select vendors by country) and segmented by operating system. Granular data is provided for each of more than 50 countries, making Pyramid’s smartphone forecast the most detailed on the market today.

This product is updated Quarterly (4x/year)

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Target Audience

• Device manufacturers
• Software vendors
• Operating systems
• Chipset manufacturers
• Service providers
• Content providers
• Financial institutions
• Mobile payment

Smartphone forecast includes the following key indicators:

• For contextual purposes, each forecast includes a detailed demographics and macroeconomic section that provides Pyramid Research’s underlying assumptions for population, nominal GDP, GDP per capita, GDP growth, inflation and exchange rates
• For contextual purposes, each forecast includes Pyramid Research’s underlying forecasts for total mobile subscriptions and mobile subscription penetration
• For all historical years and four future quarters, Pyramid Research provides total handset sell-through by quarter
• Segmentation of total handset sell-through by sale to new subscribers and replacement sales
• Segmentation of total handset sell-through by category including smartphone, messaging phone, feature phone and ultra low-cost (ULC) phone
• Segmentation of total handset sell-through by technology type including GSM, CDMA, W-CDMA, LTE, TD-SCDMA, WiMAX and others
• Segmentation of total handset sell-through by generation including 2G, 2.5G, 3G, 3.5G and 4G
• Segmentation of total handset sell-through by five price bands
• Segmentation of total handset sell-through by vendor including Nokia, Samsung, LG, Sony Ericsson, RIM, Apple, Motorola, HTC, Huawei, ZTE and others
• Segmentation of total smartphone sell-through by vendor including Nokia, RIM, Apple, Samsung, Motorola and others
• Segmentation of total smartphone sell-through by operating system including Symbian, Android, BlackBerry OS, Apple iOS, Windows Mobile and others
• ASP by device category including smartphone, meassaging phone, feature phone and ultra low-cost (ULC) phone
• Total revenues by device category including smartphone, meassaging phone, feature phone and ultra low-cost (ULC) phone

Country Coverage

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